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11 Ways To Use Event Technology To Create Unforgettable Experiences

Bettercast

Table of contents
11 Ways To Use Event Technology To Create Unforgettable Experiences
November 1, 2021

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Bettercast

November 1, 2021

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Table of contents
11 Ways To Use Event Technology To Create Unforgettable Experiences
November 1, 2021

Share:

November 1, 2021

If you want to create unforgettable experiences for your audience, use event technology! It's time that we stop thinking of event technology as just a way to track people or speakers at an event.

It's so much more than that. Event technology can be used in many different ways and it is up to you to decide on how you want to use this awesome tool. Here are 11 ways that you can use event technology to make your events more memorable.

Table of Contents

Make use of interactive displays when live streaming

When you are live streaming an event, make sure that your audience feels like they are there. This can be done by showing interactive displays on the screen that showcase what is currently happening at the event. For example, if you see your MC interviewing someone on stage - show it on the big screens! With interactive displays inserted into live broadcasts, your audience will be able to feel a greater sense of connection with the event at hand.

Take advantage of social media integration

Social media is important for all businesses- whether it is eCommerce, SaaS or B2B. When designing an event, always consider the different ways you can integrate social media. This makes it so much easier for people to engage with your brand and each other.

Integrating your live stream into social media platforms does not only allow people to watch the event from the convenience of their phones - but it also increases engagement by allowing others to participate in real-time.

Turn off notifications that can interrupt the live stream (e-mails, texts

This may not seem like a big deal, but trust us it is. During an event, you want to ensure that people are 100% focused on what is happening at the moment. Checking your phone every 5 minutes can be very distracting and you don't want this during live events!

So make sure that you turn off notifications that may interrupt the live stream (or exercise some self-control and only check your phone once every hour or so).

Have a clear call-to-action on your event website

It's always better to be safe than sorry. It is a good idea to have a clear call-to-action on your event website that tells people what you expect them to do. This way, everyone will know exactly what is expected of them - including attendees, speakers and sponsors.

Some examples of call-to-action include asking people to Like your event page, inviting their friends or RSVPing for the event.

Ensure that the call-to-action is visible to everyone so that each person knows what is required of them.

Get feedback from participants after the event is over

After an event has ended, there is no better time to ask for your participants' feedback. This type of feedback can be used to improve future events and help turn attendees into loyal brand ambassadors.

Sometimes, when getting feedback from the participants, you end up collecting their email addresses as well - which is a great way to grow your email list.

Create an interactive map of the live event

One of the best ways to engage potential attendees at the beginning of your event is by creating an interactive map of the live event. This way, people will get a feel for what is going on and be more inclined to attend.

With an interactive map, people can see which speakers are attending - this allows them to determine whether or not they want to attend.

Create A Custom Hashtag For Attendees To Share Their Experiences

To further engage an audience, create a custom hashtag for the event so that participants can share their experiences on social media. The results are endless, including constant sharing of photos and comments, increased brand exposure to countless individuals, instant feedback via polls and much more.

In fact, it may also make a lot of other people curious about what you are hosting and they may decide to attend as well!

Use Live Polling To Get Instant Feedback From The Audience

Live polling is a great way to get instant feedback from the audience. This will give you an opportunity to understand what people really think and help you make intelligent decisions on the spot. It's perfect for almost any business or live event- conferences, meetups, concerts and more - and allows for real-time response collection.

Real-time response collection is a great idea seeing how there's no better way to know what people think than hearing their voices and having them share it with you.

Ensure Your Live Stream Camera Is Positioned Well Enough To Capture The Full Room

Often, speakers will be standing in front of a screen that shows what is happening on stage. This may seem like it would make everything easier - however, if the screen is not large enough for viewers to see, this could create difficulties.

It is therefore extremely important that the live stream camera is positioned well enough to capture the full room or event stage. This allows room for everyone watching online to see and experience the same thing as those in attendance.

Invite Speakers, Sponsors And Anyone Else Who Will Be Part Of Your Event's Success

There are various ways in which a live stream can be used to deliver a special thank you message from someone who is unable to attend the event.

Using this strategy, you are able to share positive feedback about an event with your audience members, which may increase future attendance rates.

You also want to make sure that speakers, sponsors and anyone else who will be part of your event's success is invited to attend and share their knowledge and insight with others.

This way, you will not only receive great feedback from those who were at the event - but also from those who were unable to attend due to different reasons.

Get An Accurate Record Of Who Is Attending Your Event

There are so many ways that event technology can help you keep track of who is attending your live shows, and marketing teams love this! Marketing teams need this information so they can target their campaigns to the right audience.

When you are able to get an accurate record of who is attending your events, they can target their campaigns more effectively.

It is hard to go wrong with any of these event technology ideas, but we hope that this list has helped you find the perfect fit for your next big event. Whether it's an in-house or corporate meeting, be sure to include some unique and memorable experiences in order to truly wow your guests. We can't wait to help you plan out yours! Let us know what type of event you're planning so we can get started on designing an unforgettable experience today.

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